PPC Specialist

Headquarters: Toronto, Canada URL:

We are looking for someone to manage our paid search campaigns in Google and Capterra. You would be responsible for creating new campaigns, managing existing campaigns, measuring results and optimizing ad copy. You would also be required to explore additional PPC and digital advertising opportunities. A budget of $30,000+ will be allocated.

The ideal candidate will spend most of their day monitoring performance and looking for conversion improvements and cost optimizations. It is essential that you become an expert in knowing exactly what a good lead looks like and how to attract it. You will also be involved in managing and parsing lead lists. This position is 100% remote and for Canadians only.

Responsibilities

• Create and manage all advertising campaigns in Google and other networks
• Measure, test and optimize results
• Manage and extract leads from various list sources
• Write creative ad copy
• Research new networks and advertising mediums to try
• Build new and creative initiatives
• Perform keyword research to find high converting keywords
• Work with the team to create and build landing pages

Experience Required

• 3+ years using Google Ads
• 3+ years in digital marketing
• Ability to work well independently
• Google Ads Certification is an asset
• College / University degree

Salary

• $60,000+ CAD

Benefits

• Profit sharing
• Employee benefits plan
• 100% remote position
• 3 weeks vacation
• Frequent promotions