Lean Startup Co. · May 2nd 2018
Headquarters: Anywhere URL:
Who are we?
Born from the global movement spawned by bestselling-author Eric Ries, Lean Startup Company offers the most exciting education solutions in modern management available today.
We help advance Lean Startup principles, which provide a cutting edge, scientific framework for innovation and customer development so organizations of all sizes can effectively adapt and adjust before it’s too late.
Our year-round education efforts transform how organizations work by arming them with an entrepreneurial methodology. We serve every size company and sector of the economy — from the the aspiring entrepreneur to high-growth startups, nonprofits, and large bureaucratic institutions. They look to us for practical lessons in modern management. We serve our highly-engaged community with professional, practical contentand live events and by connecting leaders with experts who can coach them in Lean Startup.
Who are we seeking?
We have a hearty community of enthusiastic followers who come to us for the latest entrepreneurial discoveries and discussion topics. We’re looking for a Digital Marketer who has experience owning and driving growth at a small growing startup and is excited to take Lean Startup Co’s digital marketing strategies to the next level.
Our team is small - your role matters to us and will offer significant growth. This is a 100% remote, contract-to-hire role, but we ask that you’re 1) located in the U.S. and 2) available to communicate during Pacific Time business hours.
As our resident Digital Marketing expert, you’re excited to amp up the effectiveness of our existing marketing efforts and will work closely with the Co-founder, the Content/editorial team to drive experimentation with additional channels. You’ll make recommendations on where to go next to help us increase event and brand awareness and help us reach more people we can help who haven’t yet heard of us.
You’ll be empowered to choose the channels and types of experiments you want to run to increase traffic, drive conference ticket sales, and ultimately drive revenue.
This sounds like a dream job! What skill set and experience will demonstrate to you that I have the digital marketing chops to help Lean Startup Co.?
You consider yourself a direct response marketing expert and have experience owning and driving growth at a small growing startup.
You’re resourceful - likely you’ve been the first digital marketing hire (or were part of a very small team). You don’t need a large budget to achieve great results. You understand what it means to be part of a small team at a growing startup and are excited to drive a variety of digital marketing campaigns and initiatives, including documenting best practices, processes and workflows.
Your digital marketing expertise and curiosity is taking you into the growth marketing realm with testing at its’ core. At a minimum, you consider yourself a direct response marketer expert and you’ve already mastered social media and email marketing inside out and can speak to your results. Bonus, if you have experience with event marketing, coordinating webcasts and managing a community.
You know how to set up high functioning experiments designed for high tempo testing, to continuously launch, analyze, optimize and scale (Mindless growth that doesn’t move the needle for the business doesn’t impress you, nor us!).
It’s important to you to deeply understand your business, its main drivers, and your audience.
You’re data driven but understand that it’s not just about hitting metrics, but driving real business value.
You’re able to explain in layman’s terms, the many creative ways you’ve successfully driven growth by deeply understanding the customer lifecycle and meeting your audience where they are.
You've been told you have a knack of matching to brand voice and writing engaging copy with compelling CTAs.
Your voice makes our community excited to hear from us whether it be about a piece of content or upcoming event.
Your persuasive copy paired with your growth hacking tactics will significantly increase traffic and meaningful reach across the most important channels.
You already live and breathe the LS mindset.
You’ll fit right into this role and our team if:
Bonus if you have:
Why You’ll Love Working With Us
We encourage growth.
If it’s your dream to become a leader in an organization, this is the role for you. We seek people who want to be promoted and grow with us.
You’ll have your very own Lean Startup coach to support practicing Lean Startup methods in achieving growth outcomes.
You can work from wherever you want in the U.S., as long as you have a working laptop and solid internet connection and are available to communicate during Pacific Time business hours.
*Note - We understand that you are eager to hear back from us. We receive a lot of applications and cannot respond to all of them. Please do not reach out to us regarding your application. If there is a mutual fit, we will contact you to move forward with the next steps in the process.